Ponderings

Craig’s meandering thoughts about marketing.

Mission Statements That Make You Wilt

Why do so many mission statements lack ambition, stifle creativity and come across as about as inspirational as Theresa May reading The Harvester menu?

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Only ’cause I like writing

I hate 99% of business blogs. They are boring, lack creative thought and are written like they’re a chore. Welcome to the Rewind Digital Blog.

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