Craig chewing the marketing cud.
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Free SEO Book
Fill Your Boots
In 2008, Craig wrote a 72-page book about SEO – The 20% of work that delivers 80% of the results.
In 2010, it was published – it even ended up on Amazon.
It may be old, and some of the references are dated, but the premises on basic SEO remains. If you implement the things from part one of the book at the very least, you will see a difference.
Feel free to fill your boots, you may be surprised how much you can do yourself.